For Avec, I was tasked with designing a logo for a new toy campaign that would run alongside the World Cup soccer event, specifically targeting grocery stores across the Netherlands. The campaign aimed to engage customers during the excitement of the tournament, offering fun, soccer-themed toys and promotions. My role was to create a logo that would capture the spirit of both the World Cup and the playful nature of the toys, ensuring it resonated with both children and parents alike while standing out in a retail environment.

All artwork created for this project is the intellectual property of Avec B.V.